LGBT ::: flash mob

La comunità LGBT di Barcellona contesta la visita di Ratzinger e inscena un bacio omosessuale collettivo per protestare contro l'oscurantismo cattolico, contro le sue politiche becere e arcaiche.

Design Currency ::: viral

"The theme of the conference this year is "Design Currency: Defining the Value of Design". To play off the idea of currency, we created over 2200 custom bills and used a money counting machine to make a flipbook-style animation piece. It¹s about identifying the different elements that increase design¹s strength. It was definitely an interesting process figuring out how
to make it work, but we¹re thrilled with how it turned out".
Agency: Rethink, Canada

Leo Burnett ::: buzz

To make everybody talk about Leo Burnett Lisbon, they decided to put the spotlight on their dog, Tura. So they promoted her to Creative Advisor. And Tura was included in the credits on all their work. After she won several awards, they created a website to show her awarded work, a twitter account with her point of view, a linkedin account, tshirts and usb card with the agency credentials among other tools to generate content for their B2B campaign.
Agency: Leo Burnett Lisbon, Portugal.

H&M ::: flash mob

TEAK and Mr. Youth Collaborate for H&M Branded Performance in SF
55 stylish kids surprise the public at Union Square in San Francisco with a hip hop dance battle that showcases the latest H&M Kids fashion.
Agency: Mr. Youth, USA

Les marais criminels ::: street marketing

Campagna street per la promozione del film
Les marais criminels

Volunteer's Centre Zagreb ::: street marketing

"Volunteering is easy and fun. Anyone can do it".
Agency: Imago, Zagreb, Croatia

Nokia ::: street marketing

Agency: Farfar London, United Kingdom.

Siemens ::: direct marketing

"The presented gadget – the puzzle – illustrates the main benefits of the Siemens’s new Compact series dishwasher: its flexibility and ability to fit everywhere in any kind of kitchen furniture as well as the fact that it fits perfectly any other appliance from the same series".
Agency: MarketShare, Warsaw, Poland

Duco Events ::: direct marketing

Agency: TBWA\Whybin, Auckland, New Zealand

Rhythm House ::: ambient

Online Piracy is killing your favourite artist.
To inform people that online piracy has grave repercussions on the very artists they love.
Agency: Publicis India

Iwanttobeababy.com ::: ambient

"We placed rolls of custom printed toilet paper in hotels, restaurants and department store's public bathrooms, luring young parents into the micro site and eventually into egg baby's main website".
Agency: Marta Ibarrondo, Italy

Peter MacCallum Cancer Centre ::: ambient

"Take a break from the sun."
Agency: CHE, Melbourne, Australia

WWF ::: viral

Ecco l’ultima campagna prodotta dalla Viral Factory per Earth Hour.
L’evento Earth Hour avra’ luogo il 27 di questa settimana;il WWF si è unito a Hot Chip e The Viral Factory per lanciare un video di animazione controllato dalla luce rilevata dalla webcam nella vostra stanza. No avete la cam?Beh, si può anche alternare un interruttore virtuale per vedere la differenza.
Webcam controlled
YouTube version

Playstation ::: viral

Double Syndrom in Saïgon, Chicago, New York: viral teasers and a reveal movie. Campaign to re-position the Playstation 3 brand in France.
Advertising Agency: TBWA, Paris, France